he park contains a 120-foot-long (37 m), 60-foot-high (18 m) cursive, ruby-colored, neon-on-metal Pepsi-Cola sign, manufactured by the General Outdoor Advertising Company in 1939 and rebuilt by Artkraft Strauss in 1993. It was located on top of the bottling plant before it was dismantled and reassembled into a permanent location within the park in 2009. The Pepsi-Cola sign was designated a New York City landmark on April 12, 2016.